Ambera is not just about homes. Ambera is a unique community and living concept where people want to belong, and spend time with like-minded people. We want to challenge the way people – especially families and active people – live today. At Ambera, you get a high-quality home for an affordable price, and the community is there if you want it.
Ambera projects offer fantastic shared facilities, both indoor and outdoor, connections to other people and the chance to create an active, social life for yourself 365 days a year. Your home is your own private space, and you can be as much or as little a part of the community as you like.
1. Your home is your own property
Your house, apartment, or villa is yours, just like any other privately-owned property. Though we believe in the value of sharing experiences with other people, Ambera is not a commune. Our properties are built to high standards, but priced reasonably and affordably.
2. An active, social, healthy lifestyle
Our communities offer a wide variety of opportunities for getting active, exploring new interests, picking up skills, and socialising with like-minded people. Ambera’s shared facilities are housed in dedicated buildings, and are designed to make day-to-day life more fulfilling for everyone, and simplify life for families with children. This is a completely new way to live – without living on top of each other.
3. Social and recreational areas
Residents at Ambera have free access to an array of shared facilities, such as social spaces, fitness suites, recreational areas, and more. Activities available will vary dependent on which Ambera community you choose, but common to all is that while we arrange some activities, many will be started and run by residents. The Activity Centre is the heart of every Ambera community, and everything is covered by the monthly amenities fee.
4. A single fee covers everything
The monthly amenities fee covers access to all shared buildings and activities, the services of the Lifestyle Director, as well as maintenance of all public areas and external property maintenance.
5. Helpful and knowledgeable on-site staff
Our Lifestyle Directors and other on-site staff can help you organise and plan trips and events, and otherwise make the best of Ambera. For example, they can help you find your perfect Spanish teacher, or personal trainer. We have developed an app for all Ambera residents, so you can see all the exciting things happening today for yourself.
6. Safe and secure from start to finish
Our partner DLA Piper is the world’s largest law firm, and has offices all over Europe. They will advise you on any and all legal and procedural questions you may have about buying your new home, and what your rights are. Living at Ambera, you are safe 24 hours a day, and our staff will help you in the unfortunate event you need to contact any health or other emergency services.
Ambera is Norwegian-owned, Norwegian-designed, and will be built for Norwegians and Europeans, but is inspired by successful projects in the USA. Similar concepts to ours have existed across the Atlantic since the 1960s. We went there to learn from them – and you can take a look, too!
Ambera is a new name for a new way of living that we are generating in the Ambera communities that we will build. The name works internationally and contains elements from “amber”, which has a warm gold-brown colour and is used as a gem in jewellery which is said to have healing effects – something which we think reflects Ambera’s vision.
There are two main principles that are important here: Scale, and community-run groups and activities.
By building large communities, we can split the costs for operations, shared facilities and activities, and other running expenses between many homes. This makes living in Ambera much cheaper per person than if we were to build smaller communities. We’ve visited over 100 such communities in America, where this principle works extremely well, and the community members love the lifestyle they can afford in such a setting.
In order to create an active and social community, we are going to employ what we call a ‘Lifestyle Director’. This person’s job is to make it fun and easy for our community members to join and create clubs and activities. We will help facilitate the activities, but our members will have the most control over how they are run. A retired journalist might start a writing class, a piano teacher might decide to lead the community orchestra, a hobby carpenter might teach a woodworking course, and so on. By making it easy to get started, we will create an encouraging culture where contributing your skills and talents makes life more fun for everyone.
Ambera is building homes where people live for longer periods of time, because residents and not visitors make a community. We believe this is necessary in order to establish an active and social community. Regular holiday homes are typically used or rented for only a few days or weeks throughout the year, and most owners/visitors are not interested in getting to know their neighbors or engage in the wider community during their stay. These types of communities transform into “ghost towns” in the off season – and we think there are enough of those already.
Ambera’s designs will reflect the fact that they are long-term homes. Typically, holiday homes have as many beds and bedrooms as possible, little (if any) storage space, and small, efficient living room areas. They’re little more than a place to sleep, and maybe have a guest over for a nightcap. Ambera’s homes are intended for year-round use, with plenty of storage options, spacious living areas, and functional spaces that will prove useful for longer stays. Our homes will be places to live.
Our goal is to make Ambera affordable for as many people as possible, not just the wealthiest. The price of buying a home and living in an Ambera community will depend on the land plots we purchase, and how large each project ends up being. Land close to the sea is more expensive than plots inland, and the more homes we can split the costs for the amenities between, the cheaper it becomes per household.
Ambera at Desert Springs as our first project is located close to the sea, because many of our followers and future residents have told us that this is important to them. As such, the price level of our first project might be a bit higher than some of our future projects. Please, refer to our home sales section for concrete prices, which will be available in autumn of 2020.